Ocean as a mattress brand is a (literal) household name, particularly in their home base in Medan, North Sumatra. In the thick of things since 1971, the spring bed brand has been known for providing families new and growing with quality products which enhances their slumber, making their day better, and in the end, making their connection stronger with each other.
Still in the theme of family, the corporation is now relaying the baton to their younguns, and the brother-sister duo will be the ones to take their brand into new heights. That is precisely why they need a new identity to rally around, not only to refresh their zeal, but also to solidify their deep-rooted history.
