Blog
May 18th 2017
Why You Should (Not) Think About Money when Making a Brand
When we started to concoct the idea of wanting to create a design agency, it was all ego. There’s no reason at all besides having a steady cash flow and making a profit through what we love to do, which is designing identity for businesses.
May 8th 2017
Personal Branding: Bust or a Must?
Ask someone with a capitalist view on the world to explain to you what a product or a commodity is and they’ll probably tell you that everything IS a product. Yes, even people. But is this true? How does it play out in the real world?
May 1st 2017
Logo is Not Brand Identity.
If you’re a designer, you’ll relate to this: an old friend reached out to you and said “Hey! I need a logo for my business. Can you make me one?”. If you’re on the other end of the line, you might’ve done this when you start your very first business.
